What's notable about this campaign is all the spots were filmed remotely under "shelter in place" restrictions early during the pandemic. The celebrities and talent were filmed in their actual homes on different days, via drop-kit cameras. Bless up to the team of Dan Ospal of Hungry Man, AD/CD Sean Riley and GCD Neel Williams.
"MOTIVATIONAL COACH" :30
"THEME SONG" :30
"SCARF" :30
We also created some fun social content with our celebs.
Best of all, the campaign would set the stage for "Scoop, There It Is!" Adweek's #1 commercial of 2021. Created by the brilliant team of CW Roger Hailes, CD/AD Sean Riley and GCD Neel Williams. Sprinkles!